Day: March 2, 2023
New Challenges Selecting the Right Florida Home Insurance Company
Even though there were no Florida hurricanes in 2009, there was plenty of news from Florida home insurance companies. To begin with, nearly 50% of all active Florida home insurance companies lost money in 2008 – a year in which no major storms hit. Many companies continued to experience losses into 2009. Among the reasons
Small Business Marketing – The Basics
Small business marketing is increasingly complex. The online environment changes rapidly so it is important to remember the basics of marketing. That is focus on the needs of the customer. Profile Your Target Customer Who is your ideal customer, what do they buy, why do they need those products or services, and why do they